One thousand is simultaneously a lot —and not very much at all. It really depends on what you are counting. A thousand dollars can change someone’s life (or at least their month) but a thousand dollars is a rounding error in a corporate budget. A thousand days is almost three years and time enough for…

When I was working in government I wrote a lot of documents. And while I’m sure that there are many people who can sit down and write these same kinds of documents in a linear, start to finish way, I could not do it like that. I had a strategy, thought. I started with an…

You may not know this unless you are a lover of writing, but November 1st marks the start of National Novel Writing Month, or NaNoWriMo, a month which is celebrated by writers around the world by speed-drafting a fifty-thousand word book through a span of just thirty days. Each November for nearly twenty-five years thousands,…

The parallels between what company marketing teams do in creating brands and what fiction writers do in building worlds is a connection I’ve seen having travelled through both worlds. A brand is a collection of ideas about what a company (or in modern times an individual) wants to be. It is more than logos and…